The challenges of creating value from Big Data and business analytics: a survey

The Management Systems group at the Hull University Business School has run a number of workshops over the summer of 2014 aimed at eliciting the challenges organisations face in converting Big Data and analytics into business value. These challenges have been consolidated into a single list and we are now inviting practitioners, consultants and academics to identify which of these represent the most significant challenges for their organisation, or the organisations they work with.

We have tested and piloted the survey design and are confident that it will take no more than 5 to 10 minutes to complete. Please use this link to complete the survey.

Those participating in the survey will have access to results at each round and to the final report.

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